How-to to run a software consulting business

Find your first customer

by shabda on January 22, 2012

If you are just starting your business, getting even that one customer can be a hard nut to crack.

  1. Are there any people in your contacts or friends who know you from your past jobs and will be ready to take you up on your personal reputation.
  2. Are you giving a discounted rate to these first customers. (But not free, you want to figure out how to sell the service, not how to give it away.)
  3. Are you willing to treat these first customers like kings, as a thank you for being the first customers? Do the customers know that you are ready to treat them as kings?
  4. Are you using marketing strategies like having a blog, a web presence, and contributing to open source to build a web presence so your first customer can get the trust signals to buy from you?

Did I miss anything? Email us at [email protected]
Have you joined our newsletter yet

We cover Webdev, Django, SaaS, Mobile and cloud computing and
help you “Build amazing webapps”.

Leave a Comment

Previous post:

Turning customers to repeat customers

The best way to get business is by getting more work from an existing customer. New customers cost money to acquire. They need to be nurtured before they will get trust with you to let you work on the most... »

Turning customers to repeat customers

Moving up the value chain

  If you want to grow the business without growing headcount the only way is the provide higher end services or to sell products. Do you sell services which can be productized? Do you have technology which can be sold... »

Moving up the value chain

Keeping costs low

As you start to scale the business, the overhead costs start increasing. Eg. When you are self employed you maybe doing billable work 90% of the time. As your business grows, you will have to add admin staff, accountants and... »

Keeping costs low

Browse Agiliq

  • Home
  • About Agiliq

    We develop bespoke web applications using Django, the related Python technology stack and the Jquery javascript library. We primarily work with web development companies as technology partners.

    Copyright © 2009-2011, Agiliq. All rights reserved.